How Reciprocal Tariffs Will Impact U.S. Businesses

On April 2, 2025, President Trump signed an executive order establishing a “Reciprocal Tariffs” policy. The policy introduces a 10% baseline tariff on all imports, effective at 12:01 a.m. EDT on Saturday, April 5, 2025, followed by higher “reciprocal” tariffs on select countries, starting at the same hour on Wednesday, April 9, 2025.

Tariff Structure Details:

  • 10% Baseline Tariff: This applies universally to all goods entering the U.S.
  • Country-Specific Tariffs: This varies based on Country/Region.
Country/Region Tariff Rate Notes
Vietnam 46%
China 34% Adds to existing 20% February duties (54% total)
India 26%
Japan 24%
European Union 20% Applied to all EU member states
Brazil 10%
Colombia 10%
United Kingdom 10%
Canada/Mexico 0 / 25% 0% for USMCA-compliant goods, 25% for non-compliant

These rates address what the administration perceives as trade imbalances and may adjust based on ongoing negotiations.

Exemptions:

  • USMCA-Qualified Goods: All goods qualifying under the U.S.-Mexico-Canada Agreement remain tariff-free indefinitely.
  • Section 232 Goods: Items already subject to 25% tariffs under Section 232, including automobiles and auto parts, steel, aluminum, copper, pharmaceuticals, semiconductors, lumber, critical minerals, and energy products.

Potential Impacts on Businesses:

These tariffs are expected to have several implications for businesses engaged in international trade:​

  • Increased Costs: The tariffs will likely raise the cost of imported goods, affecting pricing strategies and profit margins.​
  • Supply Chain Adjustments: Companies may need to reassess and potentially restructure their supply chains to mitigate the impact of increased import costs.​
  • Market Volatility: The announcement has already led to fluctuations in financial markets, indicating potential economic uncertainty.

As ongoing negotiations occur between the U.S. and its trading partners, we encourage you to:

  1. Evaluate Exposure: Assess your current reliance on imports from the affected countries and determine the potential financial impact.​
  2. Explore Alternatives: Consider sourcing from countries not subject to additional tariffs or increasing domestic procurement where feasible.​
  3. Review Contracts: Examine existing contracts with suppliers and customers to understand the implications of cost increases and negotiate adjustments if necessary.​
  4. Stay Informed: Keep abreast of further developments in trade policies and be prepared to adapt strategies accordingly.

Our Grassi team is available to provide further guidance as policies evolve.

For more personalized guidance on how these tariffs may impact your specific business operations, tax obligations, and compliance requirements, please contact your Grassi Advisor, Louis C. Grassi, Chief Executive Officer, Carolina Spera, Italian Practice Leader, or Robert E. Grote, Manufacturing & Distribution Practice Leader.


Louis Grassi Louis C. Grassi, CPA, CFE is the Chief Executive Officer of Grassi Advisory Group, Inc. He began his career in 1977 and has extensive experience in tax, accounting and consulting. Lou takes a proactive role with clients, performing such value-added services as profit-enhancement studies, operational reviews, performance benchmarking, forensic accounting, cost analysis, incentive compensation programs, estate and succession planning, corporate restructuring, and corporate retreat... Read full bio

Carolina Spera Carolina is a Principal and the Italian Practice Leader at Grassi and brings almost ten years of international tax and accounting experience to the firm. Carolina primarily works with clients within architecture, fashion, technology, manufacturing & distribution industries, and utilizes her expertise both in general accounting matters in the United States and tax law in Italy. Carolina most recently wrote an article titled “A... Read full bio

Robert E. Grote Robert E. Grote is a partner at Grassi and leader of the firm’s Manufacturing & Distribution Practice. With more than 30 years of experience in public accounting, tax planning and management consulting services for the M&D industry, Rob has grown the practice to become the second largest industry group in the firm. In his role as M&D Practice Leader, Rob leads a team of... Read full bio

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